iPhone with shop embedded and gym member working out

Creating a line of fitness apparel with your gym or fitness business’s logo can be an effective way to increase brand recognition and revenue.

 

It is important to consider the design and quality of the merchandise to avoid damaging the brand’s reputation and trust with clients.

 

A well-designed collection can also be a significant source of income. There is no reason you can get your piece of the market for athleisure clothing, a market that is expected to continue growing in the coming years, making it a good time to consider starting an online store.

fitbox online store makes this process very easy.

Design

Simply send us your design, or if you want to create your own custom apparel designs for your gym or fitness business, fitbox offers a team of designers who can help you bring your ideas to life. You can work with these designers to create a range of designs that reflect your brand and appeal to your members. You can choose to work with fitbox’s range of standard blanks, or you can discuss your specific design preferences with the team to create something truly unique.

Whether you have a clear vision for your apparel designs or you need some guidance and inspiration, the fitbox team is here to help you create a range of apparel that meets your needs and resonates with your audience.

Marketing

Marketing the fitbox online store to your members is an important factor in ensuring its success. Without proper promotion, your members may not be aware of the store and may not take advantage of the opportunity to purchase fitness-related products through it.

To help you effectively market the store to your members, fitbox’s designers can assist with creating promotional materials such as posters and social media posts. These materials can be used in a variety of marketing initiatives, such as posting on your gym’s social media accounts or displaying posters in the gym. By utilising these resources and promoting the store to your members, you can increase awareness of the store and encourage more sales.

Sell

Direct your members to your very own eCommerce store, hosted and managed by fitbox. Here they can select your range of of apparel, along with a range for accessories and essentials for Again Faster. You make 20% on everything purchased by your members, paid in cash and automatically credited to your stripe account.

Also, if you have these fitbox services, a link to your store will appear on your fitbox website and fitbox member mobile app, although these are not required for you to have a fitbox online store.

Production & fulfilment

When your members place an order through your fitbox online store, the process of fulfilling and delivering the order will be handled for you. This means that once you have selected the items you want to purchase, fitbox will take care of processing the order and ensuring that the products are shipped to your gym. The shipping to your gym will be free, so you don’t have to worry about paying any additional fees for delivery. Once the products have arrived at your gym, you can then distribute them to your members as you see fit.

This streamlined process makes it easy for you to offer a variety of fitness-related products to your members without having to worry about the logistics of fulfilment and delivery.

Check out fitbox custom apparel and online store now.